UX practices can help you to boost your online presence via generation of outstanding contents. It can equally help to boost the reputation of your brand and make you an authority in your niche. UX stands for User Experience and it is the trending thing today. It came to being because visitors and customers are getting dissatisfied with the traditional ways of buying goods and services. Making your website compliant with User Generated Contents (UGC) will undoubtedly boost your brand’s popularity, irrespective of what your online engagement is. Those who offer retail shopping solutions or even ecommerce businesses will find UX practices to be useful. This is why we are going to focus on the 3 best UX practices for user-generated content so that you can successfully take your online business and brand to the desired next level.
Use UGC highlights on landing page
One of the best ways to improve the value and reputation of your brand is to use User Generated Content and the use of UGC highlights on your landing page is one of the best ways to make this happen. Bear in mind that your landing page is the first place that every shopper will visit on your website before navigating to the ecommerce categories of the website. This is one of the 3 best UX practices for user-generated content in that it gives you the opportunity to showcase a positive impression about your brand. It gives you an opportunity to highlight User Generated Content on the landing page as much as possible. You can add subtle advertisement messages on the landing page too ignite their interest and encourage them to make final purchase decisions.
Multimedia UGC can be of great help
One other strategy worthy of consideration is multimedia UGC. A User Generated Content website can benefit a great deal from multimedia contents like YouTube video links or images the visuals can be inspirational to the customers and concert them more readily. There are specialized UGC tools that can make this very easy for you; some of the tools are even available for free online.
Call to Action can be enticing
One of the best ways to entice your potentials customers is to use Call To Action (CTA) on your ecommerce website. CTA can be helpful in enticing the interaction of the customers and content creation. A CTA is not necessarily a “Click here to buy”; it can be something as subtle as “make sure to leave a review!” This can boost interaction and build interest of the visitor in the product, as well as, cause him to make a purchase without delay.